As the flagship brand of Williamson-Dickie Manufacturing Company, Dickies helped define the Williamson-Dickie personality. Dickies was the first apparel brand to incorporate innovations that have become the standard of the workwear industry—and the apparel industry as a whole—from its iconic 874® pant to work-inspired casual wear. While Dickies has focused on functional, durable, affordable workwear, the brand also established a strong mix of work-inspired apparel to meet the needs and desires of consumers the world over.
Dickies is an iconic American brand and a leader in authentic, functional, durable, and affordable workwear. The brand is beloved around the world and is known for its unmatched value, unsurpassed quality, uncomplicated style, no-nonsense attitude, and independent spirit.
Dickies has a legacy of innovation and leadership in the workwear industry. Products span an assortment of categories: footwear, apparel, and accessories. The portfolio of Dickies products is broad, from our iconic 874® work pant to denim, shirts, outerwear, kidswear, women’s workwear, footwear, gloves, socks, medical scrubs, base layer, bags, and accessories. The brand has expanded to produce casual use products for consumers who enjoy work-inspired apparel.
Dickies began selling overalls in Texas in 1922 and spread throughout the North American continent, established its workwear in Middle Eastern oil fields by the 1950s, expanded into Africa and established operations in Europe in the 1980s, and extended into Asia-Pacific in the 1990s. Today, Dickies is a truly global brand with a presence in almost every country on every continent.
Dickies products are distributed all over the globe through volume retailers, department stores, sporting goods retailers, specialty footwear stores, online retailers, industrial laundries, and more.